World Color Press has signed a multi-year agreement to continue printing ESPN The Magazine into the next decade. ESPN The Magazine is a bi-weekly sports news magazine with a rate base circulation of more than 2 million and a total audience readership of more than 14 million. It has been one of the fastest growing high circulation magazines over the last five years.
"We have been very proud to have been a part of ESPN The Magazine's extraordinary success, having printed it since its launch in 1998," said Kevin J. Clarke, President of Publishing Services Group. "This new agreement continues a valued relationship that we see growing as ESPN and its many enterprises continue an amazing track record of growth and achievement."
Chris Noble, Senior Director, Production ESPN The Magazine, said Quebecor World's leadership in the weekly and bi-weekly publication printing market continues to serve ESPN The Magazine well: "Quebecor World has been a trusted partner in helping us launch and build a highly successful magazine brand. It prints and delivers a high quality magazine for us with a total solutions offering from premedia through mailing and distribution."
In connection with Quebecor World's exit from creditor protection on July 21, 2009 and as part of the implementation of the Reorganization Plans, the names of the entities in the Company's group are changed to World Color Press Inc. or derivatives thereof, which was previously the name of one of the merged companies that created Quebecor World in 1999. The Company intends to announce a renewed branding initiative during the next 60 days.
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